papers

2017

  • Araujo, T., Neijens, P., & Vliegenthart, R. (2017). Getting the word out on Twitter: the role of influentials, information brokers and strong ties in building word-of-mouth for brands. International Journal of Advertising, 36(3), 496-513. DOI: 10.1080/02650487.2016.1173765
  • Araujo, T., Wonneberger, A., Neijens, P., & de Vreese, C. (2017). How Much Time Do You Spend Online? Understanding and Improving the Accuracy of Self-Reported Measures of Internet Use. Communication Methods and Measures, 1-18.

2015

  • Araujo, T., Neijens, P., & Vliegenthart, R. (2015). What motivates consumers to re-tweet brand content? The impact of information, emotion, and traceability on pass-along behavior. Journal of Advertising Research, 55(3), 284-295. DOI: 10.2501/JAR-2015-009

2012

  • Araujo, T., & Neijens, P. (2012). Friend me: which factors influence top global brands participation in social network sites. Internet Research, 22(5), 626-640. DOI: 10.1108/10662241211271581

2011

  • Zwier, S., Araujo, T., Boukes, M., & Willemsen, L. (2011). Boundaries to the articulation of possible selves through social networking sites: the case of Facebook profilers’ social connectedness. Cyberpsychology, Behavior, and Social Networking, 14(10), 571-576. DOI: 10.1089/cyber.2010.0612